Whoo hoo, I finally made it to blogging! (Believe me, it took awhile.) Why blog? As a unique business in the fragrance and greeting card industry, I thought it would be great to share my perspective on running my business and all the creativity and craziness that goes along with it.
No one approaches scent on greeting cards quite the way we do, So I think it's fair to say we do have something special to offer. But I ultimately hope to inspire others to follow their heart to entrepreneurship if that is their goal.
There are lots of interesting stories about the making of Scentsational Greetings that I think are worth telling. First, this business started by accident! I just wanted to send a chocolate scented thank you card to my customer, (I also own a chocolate fountain business called Innovative Affairs http://www.innovativeaffairs.com) and I realized they didn't exist. I almost thought that was too good to be true. I asked myself, why can't I find a greeting card that has a vibrant image of something like a cupcake and actually smells like a cupcake? Why aren't the benefits, creativity, and science of scent explored on a greeting card? Literally that day Scentsational Greetings was born! We have been having a blast coming up with fun images, verses, and scents for our customers to enjoy. I also hope to use this blog as a forum for sharing what people are looking for in a greeting card and what scents are most popular.
Post will be irregular, but I will try to create at least one post each week. I hope you will find "my two scents" interesting and worthwhile. So pull up a chair each week, and take a whiff!
Tuesday, September 9, 2008
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1 comment:
I love this story and can't wait to read more!
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